Organic Light Technology From BMW Makes Debut
At the 2015 Consumer Electronics Show (CES), BMW demonstrated its innovative new Organic Light Technology. The technology was displayed on the all-new BMW M4 that comes with optional Concept Iconic lights. This features in this new technology include special OLED headlights that are made from thin semiconducting layers of organic material that the light is emitted through.
In addition to the OLED headlights, this vehicle also offers Organic Light Technology in the tail lights and rear directional lights. This technology allows the beam of light to change shape in different driving modes by changing the layers through which the light is emitted. The transitional shape of the light is an L-shape, but in sport model, the name changes to a narrow “strip” of light through the use of fewer OLED segments.
The BMW M4, which will feature this technology as an available option is due to hit dealerships sometime in 2016. Watch the video above to learn more about how this technology works.
BMW i3 Research & Review Page Coming
An all-new Research & Review page on the BMW i3 will be released by Flemington BMW for all of our customers from Flemington, Clinton, Lambertville and Hopewell, NJ. This page will provide an in-depth look into this impressive electric vehicle and explain all that this model has to offer. A few of the important vehicle facts highlighted on this page will include electric motor capabilities, MSRP, standard and available features, safety features, hp capabilities, miles per charge and much more. If you are interested in learning more about this impressive model, then be sure to look out for the release of this new page under our Model Lineup tab.
The BMW plant in Spartanburg recently celebrated an impressive production milestone when their three-millionth vehicle rolled off the assembly line. The historic vehicle was a Donington Grey Metallic X5 M designed with Mugello Red Full Merino leather seats and Carbon Fiber interior trim.
In honor of this milestone moment, the plant held a special ceremony where the President and CEO of BMW Manufacturing, Manfred Erlacher was on hand to accept the keys to this historic model. Also in attendance were guest speakers South Carolina Secretary of Commerce Bobby Hitt and President and CEO of South Carolina Ports Authority Jim Newsome.
“BMW operations are a tremendous asset to our port and state, and we are proud to celebrate the milestone achievement of three million vehicles produced with their leadership and talented workforce,” said Jim Newsome. “Automotive manufacturing is significant to the port for both import and export volume growth. BMW is the largest user of our roll-on/roll-off facility at the Columbus Street Terminal as well as the SC Inland Port, and their expansions have been exciting opportunities for us. We value our role in BMW’s international supply chain and look forward to a strong continued partnership.”
In addition to the three-millionth vehicle, the other historic BMW models were also on display for the ceremony. These models included:
- First vehicle produced, an Alpine White 318i (September 1994)
- One millionth vehicle, an Interlagos Blue Z4 M (February 2006)
- Two millionth vehicle, a Vermillion Red X3 (January 2012)
BMW i8 Named World Green Car
The BMW i8 was recently named the World Green Car in the World Car Awards, making this the second year in a row that a BMW i model has received this recognition. The award was officially presented to the i8 during the 2015 New York International Auto Show where the model was on display. Last year, the BMW i3 took home the same award and for this year, the i8 was also a finalist for the World Luxury Car award. The World Car international jury selected this model for its combination of sleek design elements, lightweight construction and its plug-in hybrid technology.
“I am delighted to accept this award on behalf of the team in Munich”, says Dr. Ian Robertson, Member of the Board of Management of BMW AG, responsible for Sales and Marketing BMW, speaking at the Award Ceremony in New York. “The BMW i8 represents the future with its unique lightweight construction and unrivalled connectivity. To win this award for the second year in a row shows that our BMW i products are truly leading the world.”
The BMW i8 is the brand’s first-ever plug-in and gets its power from a 1.5L three-cylinder TwinPower Turbo petrol engine paired with an electric motor. The i8 can travel up to 23 miles on just electricity and the combined power offers an acceleration rate of 0-62 mph in 4.4 seconds.
March Sales Totals Announced By BMW
The BMW Brand had announced that during March the sold a total of 34,310 units, which is an increase of 6.9% over the 32,107 units that the brand sold throughout March 2014. Additionally, the brand’s impressive sales throughout the first three months of the year has caused them to set a new first quarter sales record.
“We are seeing a growing confidence and optimism among consumers across the country and for BMW the result is record sales in the first quarter of this year,” said Ludwig Willisch, President and CEO, BMW of North America. “The record first quarter is especially satisfying as BMW of North America is celebrating its 40th Anniversary at the New York Auto Show this week and we are looking forward to the months ahead.”
BMW Brand March Highlights:
BMW Stars in New Mission Impossible Movie
The blockbuster Mission Impossible series is set to release another installment this summer when Mission Impossible 5: Rogue Nation opens in theaters on July 31. Anyone who saw that last movie knows BMW models were the main mode of transportation for many of the films stars. In fact, the fourth film features models that had not even been released yet such as the 6 Series convertible in the i8 concept. In the newly released trailer for the fifth movie, we can see that the new film will once again be quite BMW heavy.
In the new trailer, we see an F30 BMW M3 being driven by Tom Cruise’s character Ethan Hunt along with a BMW X5 and a series of BMW S1000 RR motorcycles. Since these movies are best known for their incredible action and car chase sequences we can be sure that these will not be the only BMW appearances throughout this highly anticipated film.
Check out the trailer above to get a glimpse of these gorgeous cars along with a first look at the new MIP: 5.
BMW recently released a series of commercials featuring the all-new BMW X5. These commercials were specifically designed to highlight the third row seating capability found in this luxurious Sports Activity Vehicle. These commercials show a family of four riding around in their X5, while the grandmother sits in the third row. In each of the three released advertisements, the grandmother offers her own opinions on the “fancy” modern features found on this model and compares them to tall tales about what she had growing up.
The theme of the new advertisements is meant to highlight how the third row seat is the perfect place for backseat drivers. Check out all three spots in the videos below to get a humorous look at some of the advanced features and technologies that the BMW X5 is equipped with!
BMW X5 – Leather:
BMW X5 – Heads Up:
BMW X5 – Moonroof:
BMW X6 Designer Discusses New Design
Seven years ago, BMW first introduced the innovative new X6 series, revolutionizing the auto industry with the first-ever Sports Activity Coupe. This proved to be a successful venture since its initial release, worldwide sales have reached nearly 250,000, which is impressive considering that this model was a first of its kind. Now, the brand is working to update the line with the release of the first model from the second-generation line.
Recently, BMW Blog Romania sat down with one of the main designers of the new X6, Tommy Forsgren to discuss the new design elements that we can expect to see on the newest edition to this dynamic family of models. In the interview, Forsgren discusses the process of creating this all-new model and the inspiration that they took from other designs and put into the remodeled look of the new X6.
Check out the video above to see the full interview and learn what you can expect from this all-new model when it is officially released.
BMW Ultimate Driving Experience
BMW has announced that they will be launching a new Ultimate Driving Experience that will offer attendees the chance to get behind the wheel of some of the most exciting models in the BMW lineup. The experience will take place in different cities throughout the U.S. including Atlanta, GA, New Jersey, Miami, FL, Washington, D.C., Seattle, WA, Los Angeles, CA, Phoenix, AZ, Dallas, TX, Chicago, IL and New York.
Each stop will include a nine-day event that will offer a captivating driving experience for all drivers including a popular Teen Driving School. The Teen course will be a 2-hour course with the BMW X1 and 228i that will focus on improving driving skills and awareness about distracted driving consequences.
“We are excited to once again be providing BMW fans and driving enthusiasts across the country the opportunity to get behind the wheel, “said Kevin Philips, Head of Retail and Experiential Marketing, BMW of North America. “The free, 2-hour Teen Driving School program is a key element of the Experience, allowing new and inexperienced drivers to learn invaluable tools relating to safe driving and the dangers of distracted driving.”
The Ultimate Driving Experience will include more than 90 BMW models and will offer many different driving experiences such as the Car Control Clinic that offers a full-day driving school with vehicles in the BMW M line, Street Drives that offer a 20-minutes self-guided tour, Autocross which is a 2-hour closed-course driving program and the Dynamic Drive Experience that offers professionally guided demonstrations of the 353i and X5 xDrive50i that will include a lesson on Hill Descent Control and Skid Pad.
Spy Shots of 2017 BMW 5 Series Hybrid
The 2017 BMW 5 Series Hybrid was recently spotted out testing in Germany and the spy shots of this newest hybrid have been released. With the usual heavy camouflage, it is difficult to ascertain any distinguishing design features but we can tell that this new model is a sedan and that the charging port is placed right behind the driver’s side wheel. Additionally, this model is expected to be powered by a 2.0L 4-cylinder turbo petrol engine along with an electric motor generating approximately 300 hp.
Rumored features on this all-new model include inductive charging technology, a new iDrive system with touchscreen and gesture-based functions and autonomous functions such as the ability to have the vehicle park itself, overtake for the driver and change lanes.
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