WardsAuto presented the BMW 7 Series with recognition in their first-ever 10 Best User Experiences list. This now makes this model one of only three vehicles to be included on both this list and the 2016 10 Best Interiors list that Wards released in the spring. This also adds to the long list of accolades that the 7 Series has received since it was first introduced earlier this year. Wards evaluated a long list of vehicles from all different manufacturers in order to narrow down their list to the top ten vehicles that they felt offered the best overall experience to drivers and passengers. A few of the factors that the editors considered when evaluating these vehicles included how appealing the materials were, how easily users could connect their smartphone with the vehicle, and how intelligent the advanced driver assistance technologies were.
According to the WardsAuto editors, the BMW 7 Series excelled in all of these areas setting a new precedent for factors such as comfort, seamless intelligent connectivity, innovation, and intuitive operation. Editors were especially impressed with the BMW Connected app, and the removable 7” BMW Touch Command tablet which is found in the rear seat of this model.
“When we launched the latest BMW 7 Series our designers and engineers developed a vehicle that featured 25 innovations, most of which are not offered by our competitors, geared towards enhancing comfort and well-being,” said Kate Alini Product Manager for BMW 7 Series at the ceremony presentation. “The BMW 7 Series allows for intelligent communication between the driver and the vehicle. They can choose whether to use voice commands, the touch screen, the iconic iDrive controller or the World’s First BMW Gesture Control. With the latest BMW Flagship our customers will find a vehicle that truly offers a unique user experience.”
Find out just what an incredible user experience the BMW 7 Series has to offer when you get behind the wheel and take it out for a test drive. Visit us here at Flemington BMW and we can help you do just that!
“The BMW 7 Series Earns A Winning Spot On The Inaugural 2016 Wards 10 Best UX.” BMW USA News. N.p., 4 Oct. 2016. Web. 12 Oct. 2016. <http://www.bmwusanews.com/newsrelease.do?&id=2807&mid=>.
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